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Compare/Bustem vs Red Points

Bustem vs Red Points

Both take down counterfeits and fake sites, and both offer a managed service. The difference is who you work with, how you reach them, and which brands each is built for.

Scan my brand freeSee the comparison
Red Points
Managed serviceDashboard
Dedicated customer success managerManaged
Live and custom dashboardsPlatform
Quarterly discovery auditTop tiers
Email support on the self-serve planSelf-serve
Built for mid-market and enterprise teams, per Red Points.
Bustem
brand-protection
Y
You9:12 AM

Another fake store is running our ads. Link below.

BustemAPP9:31 AM

Got it. Reported to the host and Meta, and the payment processor is next. We'll post here when it's down.

Bustem is typing

At a glance.

How Bustem and Red Points compare on the things brands ask us about. Red Points's side is from its own website.

Bustem
Red Points
Built for
E-commerce and DTC brands, from startups to 9-figure
Mid-market and enterprise companies where brand protection is a strategic priority
Who does the work
AI flags, our team verifies and files; you approve every case
Fully managed by Red Points' team, or validate cases yourself
How you reach the team
A shared Slack channel with the team, the founder, CTO and COO; replies within 30 minutes
A dedicated customer success manager; email support on self-serve
Onboarding
Power of attorney and a short intake: under 30 minutes
Completed before the contract start date (Professional and Enterprise)
Coverage
Marketplaces, social, ads and websites
5,000+ marketplaces, websites, social, ads and apps; mainland China as an add‑on
Beyond takedowns
Platforms, then hosts, registrars, payment processors and ad networks
Revenue Recovery Program: contingency litigation for US-registered IP
Reporting
Weekly and monthly reports in Slack, plus a live dashboard
Live and custom dashboards; quarterly discovery audit on top tiers
Pricing
Not published. Per successful takedown or a flat retainer, sized on the free scan
Flat fee by scope, unlimited takedowns; self-serve checkout from $938/mo with a $1,250/mo minimum

Red Points facts from redpoints.com (pricing, self-serve checkout, about), read October 4, 2026.

Where Red Points is strong.

Scale: 1,300+ brands and a decade of training data
Mainland China platforms (Douyin, Pinduoduo and others) as an add‑on
Contingency-based litigation through its Revenue Recovery Program
Breadth beyond counterfeits: piracy, gray market, domains

Where Bustem is different.

You work with the people doing the takedowns, in a shared Slack channel with the founder, CTO and COO
Every case goes through your approval before anything is filed
Onboarding is a power of attorney and an intake form, not a project
Built around e-commerce and DTC founders rather than enterprise IP teams

Switching from Red Points.

Most brands start with a free scan to see what's live right now, then onboard in under 30 minutes.

Step 1

Run a free scan.

We show you every copycat we find today, and how we'd take each one down.

Scan completeyour store
Step 2

Onboard in 30 minutes.

A power of attorney and a short intake. Then your Slack channel opens.

#brand-protectionchannel readyLive
Step 3

We start filing.

Bring your list of open cases; we file what's still live and keep watching.

First takedownsStarted
“Before Bustem, fakes were everywhere. Customers blamed us, not the scammers. Within 3 months of working with Bustem they nuked dozens of sites, killed TikTok impersonators, and shut down clone ads. For the first time, it feels like we're in control again.”
Matt Epstein
Matt EpsteinFounder of Scentless

More comparisons.

CompareBustem vs CorsearchRead CompareBustem vs MarqVisionRead CompareBustem vs PodqiRead GuideBest brand protection softwareRead

Questions brands ask before they hire us.

Anything else, ask us on your free scan walkthrough.

Scan my brand free

Neither publishes a full price list. Red Points' self-serve checkout starts at a $1,250 monthly minimum. Bustem prices per successful takedown or as a flat retainer, sized to your brand on the free scan walkthrough.

Our focus is the marketplaces, social apps, ads and stores where e-commerce brands sell in the West. If Douyin or Pinduoduo matter most to you, Red Points' China add‑on is worth a look.

We're an enforcement team, not a law firm. When a case needs legal action, you get a free consult with our partner IP law firm and client pricing.

See who's copying you.

Drop your store in. We'll show you every copycat we find, and how we'd take them down, in a free 15-minute walkthrough.

https://

Free · 15-minute walkthrough · Even if you don't hire us

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