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Platforms/Alibaba & AliExpress

Take counterfeits off Alibaba and AliExpress.

Factory listings selling your product, your photos on a supplier page, your logo blurred out to dodge filters. We report them through Alibaba's IP Protection Platform with the certificates it requires.

https://

Free · 15-minute walkthrough · Even if you don't hire us

Primal QueenBad BirdieTrusted by 160+ brands, including Primal Queen, Bad Birdie and Scentless

aliexpress.us/item/3256806…
BrightSmile Official Store

Teeth Whitening Pen, Gentle Formula, 2ml, Gold Edition

★★★★★4.7 · 642 ratings
$4.89$39.00-87%
1,000+ sold · Sold by Shenzhen BrightSmile Co.
Buy nowAdd to cart
Copycat · 97% match
This item is no longer availableRemoved after an IP complaint
AliExpress · copy of SNOWScanning listings for your photos

What Alibaba will act on.

Alibaba's IP policy is specific about which complaints it accepts. These are the ones we file.

Counterfeit and confusing marks

Your mark, or one confusingly similar, on products sold as yours.

Your photography

Unauthorized use of your copyrighted product photos.

Blurred or covered logos

Listings that hide your mark on the product to avoid detection.

Patent and design copies

Invention and design patent infringement.

Two portals now, and different rules for each.

Alibaba's IP platform has split. AliExpress, Alibaba.com, Lazada and Miravia use one portal; Taobao, Tmall and 1688 use another, and accept China-registered rights. We file in the right one.

AliExpress
Alibaba.com
LLazada & Miravia
TTaobao, Tmall, 1688
What helps
Registered rights

Certificates with the issuing authority's seal. Pending trademarks aren't accepted.

The right territory

International platforms take international rights; Taobao and 1688 want China registrations.

A clean complaint record

Alibaba's good-faith programs reward careful, accurate complainants over time.

What the platform won't act on
Unauthorized but genuine

A seller without your authorization isn't infringing by that alone.

Pricing and channels

MAP, MSRP and distribution disputes aren't IP complaints.

Malicious reports

Alibaba sanctions complainants who file in bad faith.

Not registered in China yet?

For Taobao, Tmall and 1688, a China registration is what gets results. We'll tell you where your rights work today, and connect you with our partner IP law firm if a China filing makes sense for your brand.

Where your rights workPrepared for SNOW
AliExpress, Alibaba.comUS registration accepted
Ready
Lazada, MiraviaInternational rights accepted
Ready
Taobao, Tmall, 1688Needs a China registration
Advise
Copyright in your photosUsable across platforms
Ready

Other platforms we cover.

AmazonTikTok ShopTemuShopifyMeta & Instagram
Alibaba & AliExpress
RedditStolen images

Questions brands ask before they hire us.

Anything else, ask us on your free scan walkthrough.

Scan my brand free

No. Alibaba asks you to submit a trademark after it's registered. Copyright in your product photos can be used in the meantime.

Yes, if the seller's counter-notice is accepted. We watch for relistings and respond with your evidence.

AliExpress.ru is run by a separate operator with its own process. Tell us if it matters for your brand.

See who's copying you.

Drop your store in. We'll show you every copycat we find, and how we'd take them down, in a free 15-minute walkthrough.

https://

Free · 15-minute walkthrough · Even if you don't hire us

Jones RoadPrimal QueenBad BirdieTrusted by 160+ brands, including
Jones Road, Primal Queen and Bad Birdie