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E-CommerceFashion & ApparelBeauty & SkincareSupplements & WellnessLuxury GoodsConsumer BrandsLaw FirmsAgenciesThe best brand protection software in 2027
Nine options, from enterprise platforms to software for small brands: what each one is, who it's for and how it works. We've put ourselves first; everything else is from each vendor's own site.
Bustem
Red PointsWhat to look for.
Software that alerts you, a managed team that files for you, or something in between.
Marketplaces, social, ads, clone stores, or Asian platforms. Coverage differs a lot.
A portal, an account manager, or a shared Slack channel.
Most vendors price by scope. Ask what the price gets you: software and self-service tools, or a team that does the work.
The options.
Facts from each vendor's own website, read October 4, 2026.
BustemThat's usA full managed service for e-commerce brands. AI finds the copycats, analysts confirm each one for accuracy, and the team files, follows up and escalates.
- A dedicated CSM and the analyst team in your Slack; replies within 30 minutes
- Onboarding in under 30 minutes: a power of attorney and an intake
- Escalation to hosts, registrars and payment processors
- Best for
- Brands that want takedowns handled, from DTC to enterprise
- Model
- Managed Service + Dashboard
- Pricing
- Flat retainer, sized on the free scan
Red PointsAn AI platform with a Managed Service for counterfeits, fake websites, social fraud and piracy, used by 1,300+ brands.
- 5,000+ marketplaces, plus mainland China as an add‑on
- Revenue Recovery Program: contingency litigation for US-registered IP
- Best for
- Mid-market and enterprise brands
- Model
- SaaS + Managed Service
- Pricing
- Flat fee by scope; self-serve options
Trademark intelligence and brand protection in one: screening, clearance and watching, plus a Managed Service for enforcement.
- Trademark monitoring through TrademarkNow
- Investigations and revenue recovery
- Best for
- Legal and IP teams that need trademark monitoring
- Model
- Platform + Managed Service
- Pricing
- Quote only
An AI platform with human confirmation, strongest across Asian marketplaces, with a legal arm (MarqLaw).
- 1,500+ marketplaces in 118 countries
- SKU-level detection; a Slack app for commands and digests
- Best for
- Global brands with heavy Asia exposure
- Model
- AI SaaS + Managed Service
- Pricing
- Quote only
AI SaaS with no managed service: automated enforcement with US-based support and evidence packages.
- Onboarding within the day (their claim)
- Technology and self-service tools only
- Best for
- DTC brands that want software, not a team
- Model
- AI SaaS, no managed service
- Pricing
- Self-serve options
AI-powered digital risk and brand protection with a 24/7 security operations center.
- Phishing and impersonation alongside counterfeits
- Dark web and AI-platform monitoring
- Best for
- Security-minded enterprises
- Model
- Platform + Managed Service
- Pricing
- Quote only
Formerly Appdetex, protecting brands since 2012 with machine vision and customer success managers.
- Marketplaces, social, app stores and paid ads
- Best for
- Brands that want a long-standing vendor
- Model
- AI + customer success managers
- Pricing
- Quote only
Software for Shopify brands that finds and files against stolen listings, copycat stores and fake accounts.
- Shopify brands only
- Software only: no managed service or analyst team
- Best for
- Shopify brands only
- Model
- Software, files as your agent
- Pricing
- Self-serve options
Software that removes counterfeit listings across marketplaces and ad networks, with people handling objections and resubmissions.
- Limited to marketplace listings
- Priced by marketplace and listing volume
- Best for
- Limited to marketplace listings, smaller brands
- Model
- Automated + human support
- Pricing
- Self-serve options
See what's copying you before you choose.
Run a free scan. We'll show you every copycat we find, even if you don't hire us.
Tools and services that find copies of your products, photos, name and logo online, and get them removed: counterfeits on marketplaces, clone stores, fake social accounts and scam ads.
Software suits teams with time to review and file reports. A managed service suits teams that want it handled. Many vendors offer both; ask who files the reports and who answers when a platform pushes back.
Most vendors price by scope, and some offer self-serve options. The bigger question is what the price gets you: software you run yourself, or a managed service that files, follows up and escalates for you. Bustem is a flat retainer, sized to your brand on a free scan.
See who's copying you.
Drop your store in. We'll show you every copycat we find, and how we'd take them down, in a free 15-minute walkthrough.
Free · 15-minute walkthrough · Even if you don't hire us
Trusted by 200+ 7, 8 & 9-figure e-com brands,
including Comfrt, Plunge and Mellow Sleep